Attracting new customers can be difficult especially if you don’t know the right tricks to do it. There are a lot of things that you can add in your restaurant menu so you can start gathering more and attract customers in your front door. Cocktails are one of the great orders that customers want to have in a restaurant. Here are some ways on how to attract customers with cocktails to come at your front door!
According to Restaurant Hospitality, 21% of consumers say that beverages play a very important role in determining which restaurants they choose to visit. Impressively, that figure represents an increase of 16% over the past three years, largely due to the evolving tastes of consumers aged 18 to 44. It’s important to note that the patrons who are driving these alcohol sales are not interested in light beers and out-of-the-box margaritas – they are looking to be wowed with cocktails that feature unique flavor combinations, craft beers and flavorful (yet affordable) vintages of wine.
How can you attract customers with cocktails?
Cocktails for Groups and Individuals
According to the report of Restaurant Hospitality, new varieties of cocktails represent one of the biggest shifts in consumer alcohol preference. Specifically, the magazine cites group cocktails as a growing trend. From punchbowls to oversized martinis, these drinks are meant to be shared among two or more guests. This
You can try sending out free drinks to your patron customers and let them know that you are having a new offer. This will help you attract customers, since they will recommend it to their friends. Buying large number of drinks will help them drink more alcohol with lesser amount to pay.
Mixology On The Go!
Authenticity, originality, taste and quality play a huge part into sending customers at your front door. You can always play with the taste of your drinks to find out what your people would like. It will always be helpful to ask what kind of drinks they would prefer to have. At this point, you can start playing with the drinks.
Choosing the right glassware
Choosing the right glassware for your drinks is very important as there are glassware that can help keep the drinks stay cold and some can easily lose their coldness. Even if your customers are sharing a pitcher of drinks, then you should always serve them with individual glassware.
